{"id":5244,"date":"2025-10-14T18:13:07","date_gmt":"2025-10-14T18:13:07","guid":{"rendered":"https:\/\/www.salescodeai.com\/blog\/o-que-outrora-dominou-a-automatizacao-de-vendas-cpg-em-breve-sera-%f0%9d%97%98%f0%9d%97%ab%f0%9d%97%a7%f0%9d%97%9c%f0%9d%97%a1%f0%9d%97%a7%f0%9d%97%a2\/"},"modified":"2025-10-15T17:25:19","modified_gmt":"2025-10-15T17:25:19","slug":"o-que-outrora-dominou-a-automatizacao-de-vendas-cpg-em-breve-sera-%f0%9d%97%98%f0%9d%97%ab%f0%9d%97%a7%f0%9d%97%9c%f0%9d%97%a1%f0%9d%97%a7%f0%9d%97%a2","status":"publish","type":"post","link":"https:\/\/www.salescodeai.com\/pt-pt\/o-que-outrora-dominou-a-automatizacao-de-vendas-cpg-em-breve-sera-%f0%9d%97%98%f0%9d%97%ab%f0%9d%97%a7%f0%9d%97%9c%f0%9d%97%a1%f0%9d%97%a7%f0%9d%97%a2\/","title":{"rendered":"O que outrora dominou a automatiza\u00e7\u00e3o de vendas CPG em breve ser\u00e1 \ud835\uddd8\ud835\uddeb\ud835\udde7\ud835\udddc\ud835\udde1\ud835\udde7\ud835\udde2!"},"content":{"rendered":"\n<p>O poder exponencial da <a href=\"https:\/\/www.linkedin.com\/feed\/hashtag\/?keywords=nextgenai&amp;highlightedUpdateUrns=urn%3Ali%3Aactivity%3A7189835152594817024\">#NextGenAI<\/a> est\u00e1 a trazer o \ud835\uddd9\ud835\uddf6\ud835\uddfa \ud835\uddf1\ud835\uddfc \ud835\udde6\ud835\uddd9\ud835\uddd4!<\/p>\n\n<p>As empresas CPG perdem 5% a 18% da sua receita todos os anos devido a inefici\u00eancias de Vendas e RTM.<\/p>\n\n<p>As tecnologias SFA atuais n\u00e3o est\u00e3o concebidas para abordar a perda di\u00e1ria de Vendas devido a:<\/p>\n\n<p>\u2b07 Baixa compet\u00eancia em 30% a 40% dos Representantes de Vendas devido \u00e0 elevada rotatividade<br\/>\u2b07 Lacunas de Conhecimento, Compet\u00eancia e Envolvimento para impulsionar KPIs-chave ao n\u00edvel da loja<br\/>\u2b07 Absentismo dos Representantes de Vendas [ 8% a 10% de pessoas todos os dias ]<br\/>\u2b07 Posi\u00e7\u00f5es vagas [ 5% a 8% ]<br\/>\u2b07 Parceiros de canal desconectados \u2013 Sem liga\u00e7\u00e3o direta com Lojas de Com\u00e9rcio Geral que contribuem para mais de 80% do neg\u00f3cio<\/p>\n\n<p>\ud835\ude3d\ud835\ude5a\ud835\ude62-\ud835\ude6b\ud835\ude5e\ud835\ude63\ud835\ude59\ud835\ude64 \u00e0 \ud835\ude63\ud835\ude64\ud835\ude6b\ud835\ude56 \ud835\ude5a\ud835\ude67\ud835\ude56 \ud835\ude59\ud835\ude56 \ud835\ude3c\ud835\ude6a\ud835\ude69\ud835\ude64\ud835\ude62\ud835\ude56\ud835\ude69\ud835\ude5e\ud835\ude6f\ud835\ude56\u00e7\u00e3\ud835\ude64 \ud835\ude59\ud835\ude5a \ud835\ude51\ud835\ude5a\ud835\ude63\ud835\ude59\ud835\ude56\ud835\ude68, \ud835\ude58\ud835\ude64\ud835\ude62 \ud835\ude3c\ud835\ude44 \ud835\ude63\ud835\ude64 \ud835\ude68\ud835\ude5a\ud835\ude6a \ud835\ude63\u00fac\ud835\ude61\ud835\ude5a\ud835\ude64 &gt;&gt;&gt; &#8220;\ud835\ude4e\ud835\ude41\ud835\ude3c\ud835\ude44&#8221;<\/p>\n\n<p>Experimente o <a href=\"https:\/\/www.linkedin.com\/feed\/hashtag\/?keywords=salescode&amp;highlightedUpdateUrns=urn%3Ali%3Aactivity%3A7189835152594817024\">#SalesCode<\/a> &#8220;O Novo C\u00d3DIGO da Equipa de Vendas e Com\u00e9rcio com IA&#8221; &gt;&gt;&gt; <a href=\"https:\/\/bit.ly\/4aNNPyr\">https:\/\/bit.ly\/4aNNPyr<\/a><\/p>\n\n<p>O <a href=\"https:\/\/www.linkedin.com\/company\/salescodeai\/\">SalesCode.ai<\/a> \ud835\uddda\ud835\uddee\ud835\uddff\ud835\uddee\ud835\uddfb\ud835\ude01\ud835\uddf2 \ud835\ude02\ud835\uddfa \ud835\uddfa\u00ed\ud835\uddfb\ud835\uddf6\ud835\uddfa\ud835\uddfc \ud835\uddf1\ud835\uddf2 \ud835\udfef% \ud835\uddf1\ud835\uddf2 \ud835\uddd4\ud835\ude02\ud835\uddfa\ud835\uddf2\ud835\uddfb\ud835\ude01\ud835\uddfc \ud835\uddf1\ud835\uddf2 \ud835\udde9\ud835\uddf2\ud835\uddfb\ud835\uddf1\ud835\uddee\ud835\ude00 !!<br\/>Prometemos pagar uma penaliza\u00e7\u00e3o com 110% de reembolso se n\u00e3o cumprirmos !!<\/p>\n\t\t\t\t\t<div\n\t\t\t\t\t\tclass=\"wp-block-uagb-image-gallery uagb-block-c0701fce     \"\n\t\t\t\t\t\tstyle=\"\"\n\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery spectra-image-gallery__layout--carousel\">\n\t\t\t\t\t\t\t\t<div class=\"uagb-slick-carousel uagb-block-c0701fce\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class='spectra-image-gallery__media-wrapper' data-spectra-gallery-image-id='4536'>\n\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media spectra-image-gallery__media--carousel\">\n\t\t\t\t<picture>\n\t\t\t\t\t<source media=\"(min-width: 1024px)\" srcset=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P2.jpeg\">\n\t\t\t\t\t<source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P2.jpeg\">\n\t\t\t\t\t<img decoding=\"async\" class=\"spectra-image-gallery__media-thumbnail spectra-image-gallery__media-thumbnail--carousel\" src=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P2-300x300.jpeg\" alt=\"\" loading=\"lazy\" \/>\n\t\t\t\t<\/picture>\n\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-blurrer\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-caption-wrapper spectra-image-gallery__media-thumbnail-caption-wrapper--overlay\"><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class='spectra-image-gallery__media-wrapper' data-spectra-gallery-image-id='4535'>\n\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media spectra-image-gallery__media--carousel\">\n\t\t\t\t<picture>\n\t\t\t\t\t<source media=\"(min-width: 1024px)\" srcset=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P3.jpeg\">\n\t\t\t\t\t<source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P3.jpeg\">\n\t\t\t\t\t<img decoding=\"async\" class=\"spectra-image-gallery__media-thumbnail spectra-image-gallery__media-thumbnail--carousel\" src=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P3-300x300.jpeg\" alt=\"\" loading=\"lazy\" \/>\n\t\t\t\t<\/picture>\n\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-blurrer\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-caption-wrapper spectra-image-gallery__media-thumbnail-caption-wrapper--overlay\"><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class='spectra-image-gallery__media-wrapper' data-spectra-gallery-image-id='4534'>\n\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media spectra-image-gallery__media--carousel\">\n\t\t\t\t<picture>\n\t\t\t\t\t<source media=\"(min-width: 1024px)\" srcset=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P4.jpeg\">\n\t\t\t\t\t<source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P4.jpeg\">\n\t\t\t\t\t<img decoding=\"async\" class=\"spectra-image-gallery__media-thumbnail spectra-image-gallery__media-thumbnail--carousel\" src=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P4-300x300.jpeg\" alt=\"\" loading=\"lazy\" \/>\n\t\t\t\t<\/picture>\n\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-blurrer\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-caption-wrapper spectra-image-gallery__media-thumbnail-caption-wrapper--overlay\"><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class='spectra-image-gallery__media-wrapper' data-spectra-gallery-image-id='4530'>\n\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media spectra-image-gallery__media--carousel\">\n\t\t\t\t<picture>\n\t\t\t\t\t<source media=\"(min-width: 1024px)\" srcset=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P8.jpeg\">\n\t\t\t\t\t<source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P8.jpeg\">\n\t\t\t\t\t<img decoding=\"async\" class=\"spectra-image-gallery__media-thumbnail spectra-image-gallery__media-thumbnail--carousel\" src=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P8-300x300.jpeg\" alt=\"\" loading=\"lazy\" \/>\n\t\t\t\t<\/picture>\n\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-blurrer\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-caption-wrapper spectra-image-gallery__media-thumbnail-caption-wrapper--overlay\"><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class='spectra-image-gallery__media-wrapper' data-spectra-gallery-image-id='4532'>\n\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media spectra-image-gallery__media--carousel\">\n\t\t\t\t<picture>\n\t\t\t\t\t<source media=\"(min-width: 1024px)\" srcset=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P6.jpeg\">\n\t\t\t\t\t<source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P6.jpeg\">\n\t\t\t\t\t<img decoding=\"async\" class=\"spectra-image-gallery__media-thumbnail spectra-image-gallery__media-thumbnail--carousel\" src=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P6-300x300.jpeg\" alt=\"\" loading=\"lazy\" \/>\n\t\t\t\t<\/picture>\n\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-blurrer\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-caption-wrapper spectra-image-gallery__media-thumbnail-caption-wrapper--overlay\"><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class='spectra-image-gallery__media-wrapper' data-spectra-gallery-image-id='4531'>\n\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media spectra-image-gallery__media--carousel\">\n\t\t\t\t<picture>\n\t\t\t\t\t<source media=\"(min-width: 1024px)\" srcset=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P7.jpeg\">\n\t\t\t\t\t<source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P7.jpeg\">\n\t\t\t\t\t<img decoding=\"async\" class=\"spectra-image-gallery__media-thumbnail spectra-image-gallery__media-thumbnail--carousel\" src=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P7-300x300.jpeg\" alt=\"\" loading=\"lazy\" \/>\n\t\t\t\t<\/picture>\n\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-blurrer\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-caption-wrapper spectra-image-gallery__media-thumbnail-caption-wrapper--overlay\"><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<div class='spectra-image-gallery__media-wrapper' data-spectra-gallery-image-id='4533'>\n\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media spectra-image-gallery__media--carousel\">\n\t\t\t\t<picture>\n\t\t\t\t\t<source media=\"(min-width: 1024px)\" srcset=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P5.jpeg\">\n\t\t\t\t\t<source media=\"(min-width: 768px)\" srcset=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P5.jpeg\">\n\t\t\t\t\t<img decoding=\"async\" class=\"spectra-image-gallery__media-thumbnail spectra-image-gallery__media-thumbnail--carousel\" src=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P5-300x300.jpeg\" alt=\"\" loading=\"lazy\" \/>\n\t\t\t\t<\/picture>\n\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-blurrer\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"spectra-image-gallery__media-thumbnail-caption-wrapper spectra-image-gallery__media-thumbnail-caption-wrapper--overlay\"><\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class='spectra-image-gallery__control-lightbox' tabindex='0'>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"swiper spectra-image-gallery__control-lightbox--main\" dir=\"\">\n\t\t\t\t\t<div class=\"swiper-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<img class=\"swiper-lazy\" data-src=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P2.jpeg\" alt=\"\"\/>\n\t\t\t\t\t\t\t\t<div class=\"swiper-lazy-preloader swiper-lazy-preloader-white\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<img class=\"swiper-lazy\" data-src=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P3.jpeg\" alt=\"\"\/>\n\t\t\t\t\t\t\t\t<div class=\"swiper-lazy-preloader swiper-lazy-preloader-white\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<img class=\"swiper-lazy\" data-src=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P4.jpeg\" alt=\"\"\/>\n\t\t\t\t\t\t\t\t<div class=\"swiper-lazy-preloader swiper-lazy-preloader-white\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<img class=\"swiper-lazy\" data-src=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P8.jpeg\" alt=\"\"\/>\n\t\t\t\t\t\t\t\t<div class=\"swiper-lazy-preloader swiper-lazy-preloader-white\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<img class=\"swiper-lazy\" data-src=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P6.jpeg\" alt=\"\"\/>\n\t\t\t\t\t\t\t\t<div class=\"swiper-lazy-preloader swiper-lazy-preloader-white\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div class=\"swiper-slide\">\n\t\t\t\t\t\t\t\t<img class=\"swiper-lazy\" data-src=\"https:\/\/www.salescodeai.com\/wp-content\/uploads\/2025\/10\/P7.jpeg\" alt=\"\"\/>\n\t\t\t\t\t\t\t\t<div class=\"swiper-lazy-preloader swiper-lazy-preloader-white\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div 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